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eMagin Equips Kinetta Digital Cinema Camera

OLED Viewfinder Becomes Eyes for Filmmakers

HOPEWELL JUNCTION, N.Y., & COOSADA, Ala., October 20, 2004 -- eMagin Corporation (AMEX: EMA), the leading manufacturer of active matrix OLED-on-silicon microdisplays, will be making movies. The Kinetta Digital Cinema Camera, developed by filmmaker Jeff Kreines and electronics designer Martin Snashall, employs an eMagin OLED microdisplay in its viewfinder.

Garnering significant attention at the NAB show earlier this year, Mr. Kreines demonstrated his highly flexible digital movie camera. And what he showed was impressive: the camera provides the control and flexibility that cinematographers have always appreciated in their current film cameras.

More significantly, the Kinetta Digital Cinema Camera is designed like a movie camera. "It was important to us that the cinematographer should not have to fight the personality of the camera in order to use it," Mr. Kreines said. "Ergonomics are very important in a camera – we worked hard to keep the camera as simple as possible – not overburdened with unnecessary controls, and small enough to be extremely mobile."

The Kinetta camera records everything the sensor puts out, as RAW ten-bit log data, on an onboard miniature hard drive array containing 12 1.8" hard drives. "Since the RAW data isn't processed, and isn't color corrected, we provide users the ability to monitor the image through various user-adjustable look-up tables," said Kreines.

"The recorded image isn't altered – only the image seen through the viewfinder and monitor. That's why having a small, bright, high-resolution viewfinder was important to us. The OLED microdisplay from eMagin is a perfect fit. We considered many other technologies – LCOS, LCD, CRT, optical – but only the eMagin OLED gave us the combination of excellent color reproduction, lack of flicker, low power consumption, and small size that we needed."

In a bow to the 100-year history of cinema, one option for the Kinetta Digital Cinema Camera is a hand-crank that lets the user actually turn a crank and capture images at completely variable framerates, from timelapse to 60 frames-per-second. The cinematographer can choose between "Cine Mode" and "Ramp Mode." Cine Mode will vary both frame rate and exposure, which will add frame-by-frame exposure variations (or flicker) to the image. Ramp Mode will vary only the frame rate, but keep exposure constant (within certain constraints).

"The Kinetta camera is a truly elegant design. It delivers the feel and performance cinematographers expect from their film cameras," said Susan Jones, executive vice president and chief marketing and strategy officer, eMagin Corporation. "It's exciting to be part of the emerging digital cinema markets."

eMagin's OLED-on-silicon displays deliver high-resolution full color or monochrome imagery for near-eye applications. Because OLED materials emit light, OLED displays are thinner and consumer less power than conventional LCDs. In addition, OLED displays offer higher contrast and a wider dispersion of light, making them more comfortable and usable for near-eye applications.

About Kinetta
Kinetta is a new company dedicated to designing and manufacturing digital cinema equipment and systems specifically for filmmakers. The company's products include a portable film-style camera, a 4K 35mm high-speed film recorder, a 4K real-time color corrector and a high definition film scanner designed for film archives. About eMagin Corporation: A leader in OLED technology and personal display systems, eMagin manufactures and integrates high-resolution OLED microdisplays, magnifying optics, and systems technologies to create a virtual image comparable to that of a large computer monitor or a large-screen television. eMagin's OLED displays have been incorporated into a variety of near-eye imaging products for military, industrial, medical, and consumer markets that choose eMagin's award-winning technology as a core component for their solutions. eMagin's first personal display system, the Z800 3DVisor, provides superb 3D stereovision and headtracking for PC gaming, training and simulation, and other applications. It won the CEA's Best of Innovations award in the digital display category and won additional recognition in the electronic gaming category. eMagin's microdisplay manufacturing and R&D operations are co-located with IBM on its campus in East Fishkill, New York. System design facilities and sales and marketing are located in Bellevue, Washington. A sales office is located in Tokyo, Japan. For additional information, please visit and

Forward Looking Statements: This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including those regarding eMagin Corporation and its subsidiaries' expectations, intentions, strategies and beliefs pertaining to future events or future financial performance. All statements contained herein are based upon information available to eMagin's management as of the date hereof, and actual results may vary based upon future events, both within and without eMagin management's control. In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "expect," "plan," "anticipate," "believe," "estimate," "predict," "potential" or "continue," the negative of such terms, or other comparable terminology. These statements are only predictions. Actual events or results may differ materially from those in the forward-looking statements as a result of various important factors, including those described in the Company's most recent filings with the SEC. Although we believe that the expectations reflected in the forward-looking statements are reasonable, such statements should not be regarded as a representation by the Company, or any other person, that such forward-looking statements will be achieved. The business and operations of the Company are subject to substantial risks which increase the uncertainty inherent in forward-looking statements. We undertake no duty to update any of the forward-looking statements, whether as a result of new information, future events or otherwise. In light of the foregoing, readers are cautioned not to place undue reliance on such forward-looking statements.

Note:eMagin, Eyebud, 3DVisor, X800 and Z800 are trademarks of eMagin Corporation.


Contact: Joe Runde
Phone: 425.882.7878